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AI Freedom SummitGet your ticket
AI Summit · Kelowna · Oct 26–27, 2026

AI to grow your business, not the chaos.

The AI Freedom Summit is where AI stops adding to your workload and starts removing you from it. Two days in Kelowna with Dan Martell and 800 founders.

  • Inside look at AI playbooks, tools and workflows behind Dan’s companies.
  • How the founders pulling ahead are actually deploying AI in every department.
  • Leave with the vision and method to solve your biggest bottlenecks with AI.
Get your ticket
OCT 26–272026 · Kelowna Community Theatre
800founders in the room
2full days of execution
IN PERSONno virtual option
Tickets

What a seat gets you.

Tickets are open. CEO is application only.

Standard
General Admission
$2,000USD
  • 2-day main-stage access
  • Post-event speaker resource vault
  • Day 2 Founders Hike
  • Reserved seating
Get General Admission
★ Most popular
VIP
$6,000USD
  • Everything in GA, plus:
  • VIP Welcome Reception + early badge
  • Lunch both days + Q&A with Tod & Sam
  • Photo opportunity with Dan
  • Limited-edition Martell swag
  • Internal resource guide
  • 2 weeks of Dan AI access
Get VIP
4 spots left
CEO
$18,000USD
  • Everything in VIP, plus:
  • Front-row seating, closest to Dan
  • Private dinner with Dan (Day 1)
  • Private media & venture tour (Day 1)
  • Private Q&A lunch with Dan (Day 2)
  • Premium personalized gift (signed book)
  • Private WhatsApp community
  • Lifetime access to all recordings
Apply for CEO
The problem

You didn’t build this company to become its busiest employee.

Revenue goes up.
The team gets bigger.
There are more tools, more people, more systems.

And somehow…
More decisions still find their way back to you.
Your calendar stays packed.
Your team still waits for answers.

You’re winning on paper while wondering why success still requires so much of your time.

AI gives you a chance to redesign that.
To find the work that should disappear.
The decisions that should stop routing through you.
The processes that can run faster.
The hires you may not need to make.
And the great people already on your team who could suddenly produce a lot more.

That’s what the AI Freedom Summit is about.
Two days looking at your company through one lens:

Where can AI create enough leverage that the business grows without demanding more of you?

The two days

Leave with decisions, not another folder full of AI tools.

You can watch software demos from your couch.
You can ask ChatGPT for a list of 50 AI apps tonight.
You’re coming to Kelowna to figure out where AI belongs inside your company.

Operations
Remove recurring work from the system.
Find the processes eating time every week and identify where AI can compress, automate or eliminate them.
Sales
Build AI into the revenue engine.
See where AI can improve speed, follow-up, preparation and output without turning your sales team into robots.
Talent
Know what to hire, automate and amplify.
Before adding another salary, understand whether the work needs a new person or a better system.
Finance
Find where AI actually moves margin.
Look for places where better information, faster analysis and lower operating cost can change the economics of the company.
Marketing
Create more without becoming the content department.
Build systems that help your team research, ideate, produce and distribute at a level that used to require far more people.
Leadership
Build a company that needs fewer decisions from you.
Use AI to improve the flow of information and give your team more ability to move without waiting for the founder.
The outcome

What should you know by the flight home?

You should be able to answer:

  • What should we implement first?
  • Which work should stop being done manually?
  • Which bottleneck is costing us the most right now?
  • Where can AI make an existing person dramatically more productive?
  • Which upcoming hire should we rethink?
  • Which decisions still depend on me that shouldn’t?
  • What does the AI-native version of this company actually look like?
The stage

Learn from people running the systems, not commenting on them.

Dan Martell
Dan Martell
Founder, Martell Group

3 SaaS exits before 35. More than 70 investments, including Intercom, Unbounce and Udemy. WSJ-bestselling author of Buy Back Your Time.

Tod Melnyk
Tod Melnyk
CEO, Martell Group

A C-level executive inside billion-dollar companies before becoming CEO of Martell Group. Runs the operating systems he’ll be sharing.

Sam Gaudet
Sam Gaudet
Creative Director, Martell Media

Built the engine behind Dan’s growth to 12M+ followers. Positioning, distribution, demand and building a category people remember.

To be announced
To be announced
More speakers joining

Additional speakers will be announced as they lock. A few are staying under wraps for now.

Tickets release Wednesday at 4pm Pacific
--days--hrs--min--sec
The waitlist gets first access before we announce anywhere else.
Testimonials

Founders Dan advises

These aren’t AI-specific case studies. They’re evidence of the caliber of founders, companies and operating problems Dan works around every day. The room is being built for people playing that kind of game.

“I 10x’d the fund size to $300M, and immediately got $17M in commitments from people who’d previously rejected me.”Sam Sells · Impact Growth Capital
“When I joined, it was chaos, bad culture, poor leadership, and it was all because of me. Since then we rebuilt our leadership team, finalized a JV with a multi-billion dollar powerhouse, and negotiated a multi-year, nearly nine-figure contract.”Jacob Emery
“When I started working with Dan, my agency style business was making just shy of $20,000 per month. In the last 12 months, we clocked in 1.8 million in revenue.”Charles Mullany · HostGenius
“Working with Dan has made just a huge impact. We have built a solid eight-figure manufacturing business, up to a team of about 80 people, and the coaching has helped put us in a position to more than double.”David Racino · American Canning
“The best coaching I’ve had in 14 years of running businesses. Dan helped us grow 505-Junk to $4.5M, one of the largest independent junk-removal companies in Canada.”Barry Hartman · 505-Junk
“I scaled and sold my company for roughly $50 million at age 27. I have been around a lot of mentors, and I can tell you Dan is the real deal.”Josh Lustig
“I’ve recruited over 23 coaches into my organization. That’s almost a million dollars of increased revenue you’ve helped me bring in.”Adam Roach · I Love Coaching Co.
“We went from about $300,000 in annual revenue to over $2.2 million this year.”Ross Ronan · Ronan Healthcare Consultants
“I’ve now got a hundred units under contract, and we just pulled the trigger on a $1.7 million deal.”Tony Leblanc
“In May of this year I am going to close over $10 million in loan production, something I have not done since July of 2021. I feel like a true leader again. It has changed everything.”Jeff Aronheim
“Compared to the over $300,000 I’ve spent on coaching so far, Dan literally eats the complexity for you in 15 to 20 minutes.”Bijal Patel · WeLaunch
“I scaled aggressively to over $200K a month and everything broke. With Dan, I built real, proper systems and a team.”Jeremy Pogue
“We just passed $6 million in revenue. We have been able to take the teachings and the principles and add millions in revenue to our bottom line.”Graeme Barlow · Iversoft
“We’ve now closed our second acquisition of the year, and we’ve grown the team to almost 70 employees.”Brett Wilson · Smoochie Pooch
“I 10x’d the fund size to $300M, and immediately got $17M in commitments from people who’d previously rejected me.”Sam Sells · Impact Growth Capital
“When I joined, it was chaos, bad culture, poor leadership, and it was all because of me. Since then we rebuilt our leadership team, finalized a JV with a multi-billion dollar powerhouse, and negotiated a multi-year, nearly nine-figure contract.”Jacob Emery
“When I started working with Dan, my agency style business was making just shy of $20,000 per month. In the last 12 months, we clocked in 1.8 million in revenue.”Charles Mullany · HostGenius
“Working with Dan has made just a huge impact. We have built a solid eight-figure manufacturing business, up to a team of about 80 people, and the coaching has helped put us in a position to more than double.”David Racino · American Canning
“The best coaching I’ve had in 14 years of running businesses. Dan helped us grow 505-Junk to $4.5M, one of the largest independent junk-removal companies in Canada.”Barry Hartman · 505-Junk
“I scaled and sold my company for roughly $50 million at age 27. I have been around a lot of mentors, and I can tell you Dan is the real deal.”Josh Lustig
“I’ve recruited over 23 coaches into my organization. That’s almost a million dollars of increased revenue you’ve helped me bring in.”Adam Roach · I Love Coaching Co.
“We went from about $300,000 in annual revenue to over $2.2 million this year.”Ross Ronan · Ronan Healthcare Consultants
“I’ve now got a hundred units under contract, and we just pulled the trigger on a $1.7 million deal.”Tony Leblanc
“In May of this year I am going to close over $10 million in loan production, something I have not done since July of 2021. I feel like a true leader again. It has changed everything.”Jeff Aronheim
“Compared to the over $300,000 I’ve spent on coaching so far, Dan literally eats the complexity for you in 15 to 20 minutes.”Bijal Patel · WeLaunch
“I scaled aggressively to over $200K a month and everything broke. With Dan, I built real, proper systems and a team.”Jeremy Pogue
“We just passed $6 million in revenue. We have been able to take the teachings and the principles and add millions in revenue to our bottom line.”Graeme Barlow · Iversoft
“We’ve now closed our second acquisition of the year, and we’ve grown the team to almost 70 employees.”Brett Wilson · Smoochie Pooch
STAGE
STAGE
The room

One room. No overflow. No livestream.

The Kelowna Community Theatre holds what it holds. We can’t add rows, there’s no spillover space, and nothing gets streamed. Every seat that sells is a seat that’s gone.

CEO and VIP are capped on purpose. A private dinner stops being a private dinner past a certain number of people. When those tiers close, the only way in is the one below.

CEOBy application. The room is curated.
VIPPriority seating, directly behind.
General AdmissionMain floor. Same stage, same two days.
Get your ticket
Where to stay

Come to Kelowna. We’ll make the logistics easy.

We have rooms held across the city, including options within walking distance of the venue. October fills up, so once you have your AIFS seat, book the hotel next.

Walk to the venue

Ten minutes by car

By the airport

On the lake

Prefer a rental? Airbnb, Vrbo and Restnest all cover Kelowna.

Questions

Before you book.

Yes, while they last. Seats go in the order they are paid for, and when a tier fills the only way in is the one below it. CEO is the exception, since those seats are by application.

AIFS is built around deploying AI inside an operating company. The question throughout the two days is practical: where does this go inside the business, who owns it, and what changes if we get it right?
Yes. This is taught from the founder and operator seat. You need to understand what to deploy, where it belongs and what it’s worth. You do not need to become the engineer building every system yourself.
Yes, while inventory remains. VIP and CEO have smaller caps, so waiting reduces your options.
Yes, but each attendee needs their own ticket. Founders who bring the operator responsible for implementation may get considerably more out of the two days.

All ticket sales are final. Event recordings are included at the CEO tier if your plans change.

Fly into Kelowna International (YLW), Ubers run from the airport. The venue is the Kelowna Community Theatre, right downtown. We’ve secured room blocks at several hotels near the venue. The full list, with booking links, is just above. Book early, downtown Kelowna is busy in October.

Tickets openWednesday at 4pm Pacific
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In six months, every company in your space will be AI-native.

The only question is whether you led that shift or scrambled to catch it. Two days in Kelowna decides which.

Get your ticket

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© 2026 Martell Growth Solutions Inc. DBA Dan Martell. All rights reserved. Any figures or testimonials reflect individual experiences and are not typical or guaranteed.