Key Takeaways
Getting more customers with AI is about automation plus humanity.
Use AI across five sales phases: prospecting, qualifying, presenting, objection handling, and delivery.
Automate all repetitive work but keep humans where empathy and trust matter.
Feed results back into your AI tools to make them smarter over time.
“The future isn’t man or machine. It’s man with machine.”
It’s actually pretty easy to get more customers with AI because most people aren’t plugging AI into their sales system the right way.
Dan Martell
Table of Contents
Why AI Works So Well in Sales
Dan Martell has trained thousands of entrepreneurs and runs a portfolio of companies generating more than 100 million dollars in annual revenue. His secret is simple: AI powers every stage of his sales process.
AI does not replace human connection. It removes all the mechanical work that slows you down so you can focus on what matters most: connecting with people, solving problems, and closing deals.
Dan has coached thousands of founders through Dan Martell Coaching, helping them master sales, build systems, and scale their businesses faster with AI-driven strategies.
Humans in the loop are actually the competitive advantage. I have taste, I have vision, and I have care. The AI can automate all the pieces I don’t need to do a second, third, or hundredth time.
Dan Martell
Dan breaks it down into five phases of the sales process and shows exactly how to use AI in each one.
Phase 1: Prospecting – Let AI Build Your Lead List
Prospecting is simply “tapping people on the shoulder” to find out who has the problem you solve. Dan uses Manis.AI, an AI-powered CRM that builds an ideal customer profile (ICP) and finds look-alike prospects automatically.
You give it examples from your current customers, and it researches your city or the world to find people just like them. It can even identify the right contact person and pull full social profiles.
Once you figure out how to identify a prospect and qualify them, you can give that to Manis as instructions and it will do that work for you 100 times, a thousand times, ten thousand times.”
Dan Martell
Dan uses his 10-80-10 Rule:
10% ideation (define your perfect customer)
80% execution (let AI do the research)
10% integration (review results and refine)
Feed results back into the AI and it keeps getting smarter.
Many of the AI companies using these exact sales systems have been launched through Martell Ventures, Dan’s AI software incubator that helps founders scale and co-create the future of automation.
Phase 2: Qualifying – Filter Out the Junk Automatically
The next step is ensuring your conversations are with real buyers, not time-wasters.
The biggest mistake in sales is thinking everybody is a potential customer.
Dan Martell
Dan shares the story of a CEO at Revio, an AI CRM for chat-based sales, who spent 50 hours a week on sales calls but only five were with qualified buyers. After adding YourAtlas.com as a pre-qualification layer, AI called each lead, asked a few simple questions, and only let qualified people book calls. It cut his workload by 95%.
AI is like a spam filter for your calendar. It blocks junk and fills it only with high-intent leads.
Dan Martell
That single automation freed time for product and growth while increasing conversions.
Phase 3: Presenting – Craft Offers That Close Themselves
AI can also help create personalized proposals that feel handcrafted.
Dan shows how his friend Simon at HelloFrank.ai, a financial-services automation platform, used ChatGPT prompts to build a proposal in seven minutes that generated over 100,000 dollars in sales.
Here’s Dan’s method:
Upload your offer template, product overview, and CRM notes into ChatGPT.
Ask it to combine all that context into a custom proposal.
Use a video sales letter to present the proposal, not an email.
Schedule a review call, never just “send and hope.”
AI drafts the message. You deliver it human to human.
Phase 4: Objection Handling – Train with AI to Sell Better
Sales begins when objections start. Dan teaches that AI can help practice and improve this part of selling.
Sales is not about convincing people to do stuff they don’t want to do. It’s about giving someone the courage to take a leap they already want to make.
Dan Martell
His top rep, Jake, used ChatGPT to list the top objections he faced and ask for ways to respond. AI produced five objections, five responses, and full talk tracks within seconds. It became his personal sales coach.
How to apply this:
Record or transcribe your last five calls.
Upload transcripts to ChatGPT.
Ask it to analyze patterns, missed cues, and tone.
Prompt it to act like a world-class salesperson in your industry.
Role-play live with the AI and request a performance score.
The difference between an amateur and a professional salesperson is the pro follows the process 100% of the time.
Dan Martell
AI helps you do that perfectly.
Phase 5: Closing and Delivery – Keep It Human
Dan reframes “closing” as enrollment, inviting customers to join your movement.
Everything you want in life is on the back end of a conversation, the back end of a relationship, the back end of someone trusting you with something valuable.
Dan Martell
Use AI for onboarding, document automation, and monitoring client wins, but keep the celebration and connection human.
His rule:
After the customer buys, ask, “How do you feel?” to remove buyer’s remorse.
Deliver quick wins immediately (like a 16-day success plan or starter videos).
Have AI handle background tasks so you can celebrate with your clients.
For a deeper look at freeing your schedule from repetitive work, check out Buy Back Your Time, Dan’s bestselling book that teaches entrepreneurs how to scale without burning out.
The future isn’t man or machine. It’s man with machine. Buyers don’t want to buy from a bot. They want to buy from people.
Dan Martell
If you’re between 15 and 22 and want to learn real leadership and life skills, explore King’s Club, Dan’s free youth program designed to help the next generation build confidence, purpose, and direction.
Frequently Asked Questions
How does AI help with prospecting?
AI tools like Manis.AI research thousands of potential buyers, match your ideal customer profile, and create full contact lists automatically.
Can AI qualify leads for me?
Yes. Tools like YourAtlas call leads, ask qualifying questions, and only send high-intent prospects to your calendar.
How do I use AI to make better proposals?
Upload your templates, CRM notes, and meeting transcripts into ChatGPT. Use prompts to create custom proposals tailored to each buyer.
How can AI improve objection handling?
Record sales calls, feed transcripts to ChatGPT, and ask for improved talk tracks. Role-play objections and request grading to sharpen your skills.
Will AI replace salespeople?
No. AI handles research and admin so humans can focus on empathy, persuasion, and relationship building.
Related Articles
- How to Get Ahead with AI in Business (Practical Tips for Entrepreneurs)
- 15 Best AI Tools to Make Money in 2025 (Even as a Solo Founder)
- Become an AI Pro in 2025: 4-Stage Roadmap to Mastery
- Sales Advice for Entrepreneurs (Close More Deals with Confidence)
- How to Grow Your Business Fast (Proven Scaling Strategies)
- Top 5 Agentic AI Tools to Build a Business in 2025
- How to Get Rich with AI in 2025
More Resources
Tools Mentioned
- Manis.AI – AI-powered CRM that builds and researches your ideal customer list.
- YourAtlas.com – Voice AI that qualifies leads before they reach your calendar.
- Revio – AI CRM for sell-by-chat and automated follow-up.
- HelloFrank.ai – Financial AI copilot that builds persuasive, data-driven proposals.
- ChatGPT – Personal AI sales assistant for writing proposals, scripts, and objections.
Full Transcript
How to Get SO Many Customers with AI it feels ILLEGAL
https://www.youtube.com/watch/5hZCTc_mwOg
00:00:00.080 It’s actually pretty easy to get more
00:00:01.839 customers with AI because most people
00:00:04.160 aren’t plugging AI into their sales
00:00:06.240 system the right way. I’ve trained
00:00:08.240 thousands of entrepreneurs on sales and
00:00:10.480 today run a portfolio of companies that
00:00:12.320 will generate $100 million in revenue
00:00:14.480 this year. And I can tell you that’s
00:00:16.560 only possible because of how we’re using
00:00:18.560 AI to get new customers. So, I’m going
00:00:20.880 to walk you through the five phases in
00:00:23.359 sales and show you exactly how to use AI
00:00:25.680 to get more customers. Whether you’ve
00:00:27.359 got a full sales team or you’re doing it
00:00:29.359 solo, let’s start with the first phase,
00:00:31.599 prospecting. What is prospecting? It’s
00:00:34.079 kind of like tapping people on the
00:00:35.360 shoulder and going, “Do you have this
00:00:36.480 problem?” They go, “Nope.” “Do you have
00:00:37.920 this problem?” “Yeah, cool. Let’s talk.”
00:00:39.920 “Do you have this problem?” “Nope.” See,
00:00:41.600 I mean, at the end of the day, it’s
00:00:42.879 really that simple. Just finding the
00:00:44.800 right people, buyers for your business.
00:00:47.280 This one is like a no-brainer because it
00:00:49.600 could be 100% automated using AI. To do
00:00:52.480 this, just use any AI powered CRM tools
00:00:56.320 like Manis.AI
00:00:58.079 for ICP, which stands for ideal customer
00:01:00.320 profile base lead list, meaning that you
00:01:03.120 tell it what you’re looking for. You
00:01:05.600 give them examples from your current
00:01:07.439 customer database and it will go off and
00:01:10.159 do research all around your city or the
00:01:13.360 world and it will find people just like
00:01:15.520 the folks you told it to find. What’s
00:01:17.920 cool is you can even tell it to not only
00:01:20.799 identify potential customers but go
00:01:22.880 deeper and say who within that company
00:01:25.439 is the right person to buy my software
00:01:27.680 and find me the contact details. Oftent
00:01:30.080 times I ask it to pull full social
00:01:32.240 profiles cuz I want to look at their
00:01:33.840 family situation. I want to look at
00:01:35.520 their Instagram, obviously their
00:01:37.119 LinkedIn and have that all built out
00:01:39.040 into that spreadsheet. The best part for
00:01:41.280 me is it allows you to focus on what
00:01:43.600 matters more. Recruiting a salesperson,
00:01:46.320 training the salesperson, you doing the
00:01:48.079 sales call. essentially none of the
00:01:50.399 mechanical work that once you do it
00:01:52.479 once, if you figure out how to like
00:01:54.079 identify a prospect and qualify them,
00:01:56.079 you can give that to Manis as
00:01:57.759 instructions and it’ll go off and do
00:01:59.759 that work for you 100 times, a thousand
00:02:02.320 times, 10,000 times. You might have to
00:02:04.320 pay for that version, but it is a
00:02:06.240 beautiful tool and AI makes it
00:02:07.920 automated. You might be thinking, well,
00:02:09.520 that’s cool, Dan, but where am I going
00:02:11.120 to be needed in this whole process?
00:02:12.480 Well, I use this thing called the 108010
00:02:14.640 rule, which is 10% ideation, 80%
00:02:17.280 execution, and 10% integration. So, that
00:02:20.239 first 10% is ideiating with my team or
00:02:23.120 friends and figuring out who is my
00:02:24.640 perfect customer. Then the 80% is giving
00:02:27.360 it over to Manis and saying, “You go
00:02:29.280 execute the research. You go find
00:02:31.520 things. You test things. I need you to
00:02:33.360 go do all the heavy lifting.” And the
00:02:35.040 last 10% is the integration where I
00:02:37.360 might go through and I might just do a
00:02:38.959 quick sniff test. Yep, that’s good. Yes,
00:02:41.040 that’s good. Yes, that’s good. The cool
00:02:42.720 part is is qualifying what it found for
00:02:44.800 me and feeding it back to it only makes
00:02:46.720 it better. That strategy you’ll see
00:02:48.879 throughout this whole video where I like
00:02:50.879 to plug in only in the parts that I’m
00:02:53.200 needed because I think humans in the
00:02:55.120 loop is actually really the competitive
00:02:56.879 advantage. Right? As a director, I have
00:02:59.200 taste, I have vision, and I have care.
00:03:02.159 The AI can automate all the pieces. I
00:03:04.239 don’t need to do a second, third, 100th
00:03:06.159 time so that I can have the time to
00:03:07.920 actually talk to people. So now that AI
00:03:10.000 has given you a list of real prospects,
00:03:11.920 the next step is making sure
00:03:13.280 conversations actually turn into
00:03:15.120 customers. That’s where qualifying comes
00:03:17.120 in. Qualifying is doubleclicking on the
00:03:20.400 person to see if they actually have the
00:03:22.239 pain that your service can solve for
00:03:24.239 them. The biggest mistake that people
00:03:26.239 make in sales is to think everybody is a
00:03:29.120 potential customer. Even if I’ve got the
00:03:30.879 AI to create a leads list, it doesn’t
00:03:33.360 mean they’re the right people. And for
00:03:34.959 what it’s worth, having somebody do a
00:03:36.959 ton of sales calls and use that as like
00:03:38.720 a metric of success. I did 300 calls
00:03:40.799 today. When they’re calling people that
00:03:42.640 could have never bought, should have
00:03:43.840 never bought in the first place, that’s
00:03:45.519 a vanity metric. I want to make sure
00:03:47.280 that they’re only reaching out to
00:03:48.879 qualified people cuz that’s what
00:03:50.799 matters. This is a crazy story. I have a
00:03:53.120 CEO in one of our companies called
00:03:54.720 Revio. They do a CRM for sell by chat
00:03:57.280 using AI. He had on his homepage where
00:04:00.400 anybody could book into his calendar. At
00:04:03.200 one point, he’s doing 50 hours a week of
00:04:06.560 sales calls, but only five were with
00:04:08.720 qualified buyers. All we did was use
00:04:11.680 your.com so that when people went to
00:04:14.319 book in, it would first call them to
00:04:16.399 qualify them to make sure they were even
00:04:18.238 in the realm of a potential buyer and
00:04:20.560 then only let those people book into his
00:04:22.800 calendar. That bought him back 95% of
00:04:26.080 his week so that he could focus on
00:04:28.000 product and growth. I look at AI kind of
00:04:30.560 like my spam filter, my email. It has
00:04:32.880 the ability to block junk from entering
00:04:35.280 in my calendar in the first place and
00:04:36.880 fills it only with high intent leads.
00:04:38.800 See, your biggest expense is just not
00:04:41.199 doing the thing that makes you the most
00:04:42.960 money. So, check this out. I’m going to
00:04:45.199 do a quick demo with your.com cuz
00:04:47.919 anybody watching can literally go there
00:04:49.600 and do it. The first thing is I’m going
00:04:51.040 to just pretend I’m a new lead coming in
00:04:53.040 to that platform. All right, so I am at
00:04:56.160 your.com. I enter in my details and I
00:04:59.040 say, “Talk to the AI.”
00:05:01.600 You
00:05:01.840 speaking with Dan?
00:05:03.040 Yeah, this is Dan.
00:05:04.320 Great. Thanks for confirming, Dan. How’s
00:05:05.919 your day going so far?
00:05:06.960 Then let’s say I ask it a basic question
00:05:09.120 like, “How much does it cost?” I’m doing
00:05:11.360 incredible, Emma. Uh, I just got a quick
00:05:13.600 question about your platform and like
00:05:15.759 just how much does it cost?
00:05:17.520 I’m glad to hear you’re doing
00:05:18.720 incredible, Dan. Regarding the pricing,
00:05:20.479 the investment details will be covered
00:05:22.080 during a call with our founder who can
00:05:23.759 explain the full value proposition and
00:05:25.520 answer all your questions. Now I want to
00:05:27.759 book a meeting. So it helps me schedule
00:05:30.080 that meeting. Let’s schedule a call.
00:05:31.840 Great. Dan, let me confirm a couple of
00:05:33.280 details before I check the calendar.
00:05:35.120 Your name is Dan Martell.
00:05:36.560 Yeah.
00:05:36.880 Your email.
00:05:37.600 Yeah. Yeah. Yeah. No, you got all my
00:05:38.800 details. Do you see how powerful that
00:05:40.560 is? It is wild what it can do before
00:05:42.960 anybody even books into the calendar.
00:05:44.880 And that was all AI. No human involved.
00:05:47.440 And it is always happy, doesn’t take
00:05:49.360 vacations, and never will complain.
00:05:51.360 Plus, it can then also ask other
00:05:53.280 questions like qualifying me a little
00:05:54.800 harder, like what’s my marketing spend
00:05:56.560 or how big is my team? And the best
00:05:58.479 part, everything on the back end is
00:06:00.960 recorded, transcribed, and added to the
00:06:03.039 CRM. So, there’s no note takingaking,
00:06:04.960 and it’s easy to review my customer
00:06:06.639 profiles. I can use that information
00:06:08.319 later to have somebody else take over
00:06:09.680 the sales conversation or for onboarding
00:06:11.759 if they become a new customer. That’s a
00:06:13.600 great start to getting 10 times as many
00:06:15.680 customers, spending time only where it
00:06:17.759 counts. So now that you filtered out all
00:06:19.600 the junk and you filled your calendar
00:06:21.199 with real buyers, now we can move on to
00:06:23.919 using AI in the next phase, presenting
00:06:25.840 your offer. When it comes to selling, we
00:06:28.960 have to present. Some people call it a
00:06:30.880 pitch, some people call it an offer, but
00:06:32.720 at the end of the day, we have to
00:06:34.560 explain to the potential buyer how their
00:06:37.120 problems get solved with your service or
00:06:39.360 solution. And the more specific,
00:06:41.680 personalized, the more information you
00:06:43.360 have to present it, it’s going to make
00:06:45.199 you a weapon when it comes to getting
00:06:46.800 customers to buy. Problem is is buyers
00:06:49.199 don’t buy features, they buy solutions,
00:06:51.919 they buy benefits. And too often people
00:06:54.560 are stuck just presenting a bunch of
00:06:56.160 crap that doesn’t tell them how it’s
00:06:58.080 going to impact their life. So what’s
00:06:59.680 cool is AI uses the record you’ve built
00:07:02.000 so far. Think about it. the manis
00:07:03.680 research and the CRM, the your atlas
00:07:06.639 transcript of pre-qualifying any other
00:07:09.360 data I could find on the internet and it
00:07:11.199 can generate a tailored proposal for you
00:07:13.440 to use on that call. And to me, it goes
00:07:15.840 way beyond a simple template with a name
00:07:18.560 swap. This is about a custom proposal.
00:07:21.520 This strategy is so powerful that my
00:07:24.720 buddy Simon, who has this software
00:07:26.319 called HelloFrank. It’s an AI for
00:07:28.160 financial services, used it, the exact
00:07:30.800 prompts I’m going to teach you, to
00:07:32.560 present an offer in 7 minutes that
00:07:34.880 generated over $100,000 in sales because
00:07:37.680 it agitated the pain. It had a clear
00:07:40.479 value proposition. It was so easy to
00:07:43.199 understand. It was literally like the
00:07:45.520 person goes, “Ouch, yes, thank you.
00:07:48.240 Credit card.” When you can describe your
00:07:50.400 customer’s pain better than they can
00:07:52.400 explain it to you, you instantly become
00:07:54.479 the expert and they’re going to want to
00:07:55.840 buy. So, here’s how you do it for
00:07:57.440 yourself. Create a new project and chat
00:07:59.919 GPT and call it sales offer. Then, what
00:08:02.960 you want to do is you want to upload the
00:08:05.120 current offer template, your product and
00:08:07.759 service overview, and all the
00:08:09.759 information you have on that potential
00:08:11.759 buyer. So, you can use that to customize
00:08:13.680 it. So what I do is I create a separate
00:08:15.840 chat for each potential buyer and I use
00:08:18.479 this system prompt to generate the offer
00:08:20.879 specifically for that buyer. And
00:08:22.560 essentially I say combine the prospect
00:08:24.400 CRM info, the transcripts and every
00:08:26.479 other note that I have and use the
00:08:28.240 template offer and output a personalized
00:08:30.720 proposal addressing the pain points and
00:08:32.880 priorities they express. For example,
00:08:34.719 for Simon, we did this exact same
00:08:36.880 strategy and then all I added is a
00:08:38.799 little extra which I said present it
00:08:40.880 using a VSSL video sales letter really
00:08:44.560 agitating the pain. That was it. The
00:08:46.959 cool part is not only does it give you
00:08:48.480 the offer, it’ll then give you the
00:08:50.399 language in the script to use on the
00:08:53.279 call with your potential buyer that
00:08:55.200 really gets them connected to the pain
00:08:56.959 and excited to buy from you. And as I
00:08:58.800 mentioned, for each new prospect, you
00:09:00.320 just start a new chat and you just
00:09:01.680 upload the new information from your CRM
00:09:03.760 and just ask it to do that same thing
00:09:05.360 with the prompt. That way, you’ll have a
00:09:07.440 customized personal proposal for each
00:09:10.080 new sales call you’ve got booked in your
00:09:11.760 calendar. Now, here’s a pro tip. A lot
00:09:13.760 of new people starting in sales, the
00:09:15.760 person goes, “Just send me a proposal.”
00:09:17.440 And they’re like, “Okay, here you go.
00:09:19.760 Attachment. Are you interested?” No,
00:09:22.240 they’re not. So, the trick is never send
00:09:24.880 a proposal. Always schedule the call to
00:09:26.959 review the proposal. The reason that
00:09:28.880 call works better is because there’s a
00:09:30.560 humanto human conversation and you can
00:09:32.640 hear in their voice if they’ve got
00:09:34.000 concerns. You can ask them about some of
00:09:35.519 the objections they brought up and you
00:09:37.440 can also get a commitment on the call
00:09:39.600 which you’re not going to get over email
00:09:41.040 if you just send a proposal. That’s why
00:09:42.640 we want to highlight your humanity where
00:09:44.880 it counts and use AI to do all the stuff
00:09:47.200 that you don’t need to be involved in.
00:09:49.040 Essentially, chat GPT outputs a
00:09:51.120 personalized offer. You deliver it human
00:09:53.760 to human. But here’s the deal. Even with
00:09:56.160 a strong offer, prospects will still
00:09:58.399 have doubts. Here’s how we use AI so we
00:10:00.959 can prepare to handle any objection that
00:10:03.360 come up without losing the human touch.
00:10:05.839 Objection handling equals human work. It
00:10:09.040 requires empathy. It requires courage to
00:10:11.680 tell the truth. To me, the sale doesn’t
00:10:13.680 even start until somebody brings up an
00:10:15.519 objection. If you do it right and you
00:10:17.600 bring it up yourself, then it’s an
00:10:19.600 obstacle that you can overcome. If you
00:10:21.120 wait till they bring it up, then it’s
00:10:22.399 actually an objection. Sales is not
00:10:24.399 about convincing people to do stuff they
00:10:25.920 don’t want to do. It’s about giving
00:10:27.120 someone the courage to take a leap they
00:10:29.040 already want to make in the first place.
00:10:30.720 For me, AI in this context and role is
00:10:33.279 about practice and feedback. So, the
00:10:35.680 other day, my buddy Jake, top sales guy,
00:10:38.880 he was dealing with selling a new
00:10:40.880 product, a new offer, and he was getting
00:10:42.800 objections and he was getting nervous
00:10:44.800 because when they came up, he didn’t
00:10:46.399 have the script. He didn’t have a
00:10:47.760 process. So, it was clunky. I said,
00:10:49.839 “Okay, bro. Why don’t we just open up
00:10:52.640 chat GPT, ask it the questions, and say,
00:10:55.839 “Hey, here are the objections I’m
00:10:57.760 getting. This is the offer. Can you give
00:10:59.920 me questions to help the person see why
00:11:03.040 the product or the service is valuable
00:11:05.440 to them?” And we hit enter and it just
00:11:08.320 went, it gave him five objections and
00:11:11.279 five questions and talk tracks to
00:11:13.120 respond to each objection. He said, “Wo,
00:11:15.519 number three is really cool.” Said,
00:11:17.200 “Check this out. Give me 10 more. Enter
00:11:20.560 10 more objections, questions asked,
00:11:23.839 talk tracks to guide the person to make
00:11:25.839 the decision themselves. To me, Jake is
00:11:29.519 the human. AI is there to give Jake new
00:11:32.880 information to help the human. That is
00:11:35.519 how sales is completely changed. To me,
00:11:38.399 I’m always trying to help somebody
00:11:39.920 understand the pain they’re currently
00:11:41.360 in, the potential future that they want,
00:11:43.920 and then I’m walking them across that
00:11:46.079 bridge, them handinand because they want
00:11:48.880 to make the decision, but they’re scared
00:11:50.880 to do it. So, here’s how you can use AI
00:11:53.440 every day to get better at objection
00:11:55.200 handling. The first thing is let’s make
00:11:57.279 sure you have transcriptions of all your
00:11:59.440 calls or if you’re doing sell by chat
00:12:01.120 that you somehow collect that
00:12:02.399 information. You want to store either
00:12:04.000 the calls or the transcript in a Google
00:12:06.160 doc. Now, after you got at least five or
00:12:08.560 more, plug those into Chad GPT. You can
00:12:11.040 upload audio files, it’ll transcribe it,
00:12:13.120 or you can copy and paste from a
00:12:14.480 document and ask it to give you insights
00:12:16.720 that you might have missed. The third is
00:12:18.639 you want to ask it how you can improve
00:12:20.240 in the future based on those insights.
00:12:22.480 See, it has full context of the best
00:12:25.440 sales trainers, the best information
00:12:27.680 ever created in the history of mankind,
00:12:29.760 and it can give you insights into your
00:12:31.680 sales process. Here’s how you really
00:12:33.680 make it specific to you. You ask it to
00:12:36.160 act like a world-class salesperson
00:12:38.399 specializing in your industry. For
00:12:40.959 example, a coach over sell by chat, a
00:12:43.760 doctor that does plastic surgery doing
00:12:45.680 consults, an HVAC person going
00:12:47.920 doortodoor. When you give it the
00:12:49.600 specific context, the answers and
00:12:51.600 feedback it gives you to help deal with
00:12:53.120 objections is next level. And lastly,
00:12:55.519 you want to use it to roleplay. I’m a
00:12:57.680 big fan of saying, “Hey, I want to role
00:12:59.519 play with you. Actual buyer. Here’s your
00:13:01.920 scenario. Here’s me as a salesperson.
00:13:04.399 respond and interact with me so that I
00:13:06.240 can get better at practicing my object
00:13:08.079 and handling and at the very end give me
00:13:09.920 a score or grade. I coach thousands of
00:13:12.560 entrepreneurs on how to increase their
00:13:14.720 brand and the media side and also get
00:13:16.399 better at growing their business. So
00:13:17.760 marketing and sales, the sales part is
00:13:19.760 fascinating to me because anybody that’s
00:13:21.600 having a hard time with sales, knowing
00:13:23.440 that AI can solve their problem, it’s no
00:13:25.920 longer a problem. If you don’t think
00:13:27.920 you’re good at sales, that may be a
00:13:30.399 fact, but it doesn’t have to be true
00:13:32.399 anymore because AI will do the selling
00:13:35.440 for you if you just talk to it. Give it
00:13:37.760 the information. Ask it to give you the
00:13:39.920 questions, the talk tracks. Save that in
00:13:42.000 a Google document as you’re doing the
00:13:43.839 sales call. Just follow the process. The
00:13:46.880 difference between an amateur
00:13:48.240 salesperson and a professional
00:13:49.839 salesperson is the pro always follows
00:13:52.639 the process 100% of the time. The cool
00:13:55.200 part is you’re still letting your human
00:13:57.040 touch shine, having those conversations,
00:13:59.360 being in the chats, but AI just helps
00:14:01.680 you shine brighter. Now, once you’ve
00:14:04.079 earned their trust and overcame their
00:14:05.839 objection, it’s time to close and start
00:14:07.839 the relationship on the right foot. The
00:14:09.839 next step is closing and delivery. So,
00:14:12.240 closing, I don’t even like that word. I
00:14:14.399 like to call it enrollment. I like to
00:14:16.560 have them join your thing, get inside
00:14:18.320 your group, serve them, because to me,
00:14:21.360 it sets the tone for long-term
00:14:22.720 partnership, right? I love asking
00:14:24.399 people, are you joining my team? You
00:14:26.240 want to become a partner? Like all those
00:14:28.079 things are sales. And then delivery is
00:14:31.040 about once you got a payment, how do you
00:14:33.760 onboard that customer as fast as
00:14:35.600 possible? One of the things that I love
00:14:37.440 to do is to celebrate other people. So
00:14:40.160 in my agreements, when I start working
00:14:42.240 with somebody, I say it in the agreement
00:14:45.440 that once they achieve a win that they
00:14:48.480 have to tell me. I literally make them
00:14:50.480 initial it. That way when they get a win
00:14:53.760 and they share it with me, I then ask
00:14:55.600 them permission to share their story
00:14:57.279 with somebody else. It’s not for
00:14:59.040 marketing, it’s for them. See, I believe
00:15:01.680 that if somebody’s working with me and
00:15:03.279 they get a win and they agree to share
00:15:04.959 that win with the world, then it’s going
00:15:06.639 to hold them accountable to build
00:15:08.480 momentum. And having AI do all the busy
00:15:11.279 work, onboarding, creating accounts, and
00:15:13.040 even monitoring for those wins allows me
00:15:15.279 to do the thing that I love to do, which
00:15:16.800 is celebrate with my clients. Everything
00:15:18.880 you want in life is on the back end of a
00:15:21.279 conversation. The back end of a
00:15:23.120 relationship. The back end of someone
00:15:25.199 trusting you with something valuable.
00:15:27.199 Now, we got to put this in action. And
00:15:29.199 I’ll make this one super easy for you to
00:15:31.199 do. First step is to go download the
00:15:33.600 exact offer template I use in every
00:15:35.600 single one of my businesses. Just hit
00:15:37.120 the link in the description and you’ll
00:15:38.639 get it for free. The second is once you
00:15:40.639 have that, drop it in your favorite AI
00:15:42.480 tool. I like Chad GPT. And fill in the
00:15:44.959 blanks for your specific business. Do
00:15:47.360 that and you’ll walk away with an offer
00:15:49.360 so good people will feel silly saying
00:15:51.360 no. Now, once you close the deal, you
00:15:54.240 need to do two things immediately.
00:15:56.160 First, once they buy, I want you to make
00:15:58.079 them feel pumped. Ask them this
00:16:00.079 question. How do you feel? Like after
00:16:02.079 they buy, the reason why is you want to
00:16:04.240 get rid of buyer’s remorse. They might
00:16:06.160 feel like nervous, excited, whatever.
00:16:08.320 Just celebrate that. Just let them know
00:16:10.959 this was the right decision and you’re
00:16:12.240 excited to be working with them. The
00:16:13.600 second thing is I need you to get them a
00:16:15.440 win as fast as possible. What I do is I
00:16:17.600 send them three videos on my YouTube
00:16:19.360 that I know will set them up for success
00:16:21.839 right away. You might have internal
00:16:23.600 documents. You might have another
00:16:24.880 process. My coach Allen has this 16-day
00:16:27.440 cleanse. Get some results very fast.
00:16:29.519 That starts the momentum. That’s human.
00:16:31.920 That’s not AI. The more you can design
00:16:34.240 this where you’re involved to celebrate
00:16:36.079 with the human and not get involved in
00:16:37.440 all the backend stuff, the better you
00:16:39.440 are for your business. With all that,
00:16:41.839 you’re now on your way to getting 10
00:16:43.199 times as many customers. But remember,
00:16:45.279 here is one thing that AI will never
00:16:47.120 replace, and that’s your humanity. You
00:16:49.600 know, AI can only analyze everything
00:16:51.600 that’s ever been created by humans, but
00:16:54.000 it hasn’t done a good job for creating
00:16:55.839 new things. Right? When I think of
00:16:57.839 taste, being able to decipher what’s a
00:17:00.160 great song, what’s a great meal, what’s
00:17:02.160 a great piece of copy, that part is
00:17:04.240 very, very human and it requires
00:17:06.160 repetition and experience in life to
00:17:08.959 really get good at this. When I think of
00:17:10.880 vision, having a vision for a life that
00:17:12.799 doesn’t exist yet, that should, that’s
00:17:15.520 hard. I’m excited because AI is taking
00:17:18.319 care of 90% of the doing that I used to
00:17:20.959 have to do so I can be in the driver’s
00:17:23.039 seat being a director talking to people.
00:17:26.000 Buyers don’t want to buy from a bot.
00:17:28.000 They want to buy from people. AI will
00:17:30.400 shift your time so that you can double
00:17:32.400 down on what matters. The future isn’t
00:17:35.280 man or machine. It’s man with machine.
00:17:38.960 And sales is a very human process. And I
00:17:41.840 know there’s a lot of people out there
00:17:43.120 talking about how it can automate the
00:17:44.880 sales process. Trust me, the thing
00:17:47.360 that’s going to differentiate you from
00:17:48.880 everybody else is your humanity. You
00:17:51.280 showing up, being you. Use AI to do all
00:17:53.840 the other stuff. Now, if you want to
00:17:55.679 learn how to get ahead of 99% of the
00:17:57.360 people with AI, click here and I’ll see
00:17:59.039 you on the other