When I was 24, I started my company Spheric. It nearly killed me. As an ambitious entrepreneur, I had to make it work and wouldn’t stop at anything. Before I knew it, I was pulling 100+ hour work weeks. That’s 14 hours per day, 7 days per week. (Sound familiar?
Years ago the so-called “secret” to B2B company growth was getting leads. If you got enough email addresses or phone numbers that you could give to your sales team, you were going to make BANK. Not any more. Everyone is on LinkedIn, social media accounts are 1-click away, and business
Try this theoretical A/B test in your mind. The control is your SaaS product as it is right now. The ‘B’ variation is your exact same business… …but with hundreds of 3rd party product review sites publishing in-depth reviews of your software. Let’s get clear on this: You aren’t writing
“10x more money per customer?” Cha-ching! Moving your business upmarket can mean massive revenue boosts. It’s where the big-bucks get made. Upmarket customers are the affluent, enterprise-level businesses that demand more from your SaaS… but also write bigger checks without even blinking. By moving upmarket, your company’s growth can scale
If I could take all of the BS about “success” and cram it into the single most actionable statement ever, it would be this: The key to success is consistency. I don’t care how cheesy it is… It’s the truth. Print it on a T-shirt. Crochet it on a wall
12 months, 1 piece of paper, A4 only. Does it fit? Can you write a plan for your next year on a single piece of paper? If not, then… your plan is too complex. (This is coming from a guy who LOVES spreadsheets.) Your next 12 months are going to
There’s a GOLDMINE of product insights right underneath your nose… And you’re probably ignoring it. A treasure trove of data at your fingertips about new product features, your ideal customers, and opportunities for new verticals or marketing funnels you have left untapped. This is the high-level stuff that I coach
My latest guest is controversial. If you google ‘Nathan Latka’, you’ll see headlines that call him inspirational… and others that call him a con-man (or use more colorful language). Most CEOs or software founders would fear that kind of negative press. But not Nathan. In fact… he encourages it.
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