5 Advanced Tips To Make The Most Out Of Working With an Agency or Contractor

I’ve seen it too many times... Agencies that screw a business like yours out of your hard-earned cash. You hire an agency wanting quick results but end up with a hole in your bank account and a laughable ROI to show for it. Whenever I see this, I don’t blame the agency.  I blame the business that hired them. Harsh? Yes.  But it’s true. Agencies can get you GREAT results (and I’ve worked with many over the years)... ...but ONLY

Top 5 SaaS Metrics to Monitor a Customer’s First Session

Software companies love new customers... BUT few pay special attention to them. The most important part of getting customer success stories is making sure you have excited customers to tell that story. It’s crazy simple. It all starts with… The customer relationship. Let me define it:  It's the relationship between a customer and a business. Just like any relationship, it can be good, okay, or completely terrible. And the best way to knock it out of the park with new

Breaking The Growth Ceiling: 3 Keys To Pushing Past Your SaaS Business’ Limitations

I bet you dream about growth, dreams like: “If I got x more customers per month, our revenue would…” It’s exciting to think about where things could go, and how much revenue could come flooding in.  But I have to break it to you: There’s a limit. Yes, there’s a growth ceiling to a SaaS. I call it the Churn Flatline. It comes down to simple math, but it’s 100% predictable.