If you want to stop an investor like me dead in their tracks, show them these 7 numbers. With the right combination, they’ll fall over themselves to throw money at you. Beg to invest. Yes, even in the middle of a pandemic, when the world feels like it’s balancing on a knife’s edge... These 7 numbers will show me your entire company’s health.
Alright, fine. I’ll go on record and say it. There is a huge difference between marketers who call themselves Growth Hackers… and those who actually know the SCIENCE of it. Using the term ‘Growth Hacker’ in your LinkedIn bio doesn’t matter. It never did. All that matters are the actual numbers.
I’ve seen it too many times... Agencies that screw a business like yours out of your hard-earned cash. You hire an agency wanting quick results but end up with a hole in your bank account and a laughable ROI to show for it. Whenever I see this, I don’t blame the agency. I blame the business that hired them. Harsh? Yes. But it’s true. Agencies can get you GREAT results (and I’ve worked with many over the years)... ...but ONLY
Software companies love new customers... BUT few pay special attention to them. The most important part of getting customer success stories is making sure you have excited customers to tell that story. It’s crazy simple. It all starts with… The customer relationship. Let me define it: It's the relationship between a customer and a business. Just like any relationship, it can be good, okay, or completely terrible. And the best way to knock it out of the park with new
I bet you dream about growth, dreams like: “If I got x more customers per month, our revenue would…” It’s exciting to think about where things could go, and how much revenue could come flooding in. But I have to break it to you: There’s a limit. Yes, there’s a growth ceiling to a SaaS. I call it the Churn Flatline. It comes down to simple math, but it’s 100% predictable.
“How do you maximize your revenue?” It’s the question that everyone wishes there was an easy answer too. No, I don’t mean that as a thought-provoking chin-stroking question to ponder from the armchair. I mean how do you actually do it? How do big businesses know the right steps - backed with data - that are going to blast them to their revenue goals and beyond? Answer:
Building a tech startup and pricing it right can feel like being lost in a jungle. You don’t know where to turn, what path is gonna get you out, and all you do is wake up in survival mode. Don’t worry, I’m here to help. I’ve personally gone through every pricing and product pivot you can imagine. Going freemium. Selling to Enterprise. Even trying hybrid approaches (e.g. marketplace with a monthly subscription). But today, I'm joined by THE guy that
Funding. The day will come when you need it for your SaaS. You’ve grown your startup, got a brilliant team and you’ve got a great product you can actually take to investors as proof. Now it just needs that push. But before you even think about trying to fundraise or approach investors, you’ll need to know how to value your SaaS and decide on how much you should raise.
Back in 2008, Warren Buffett was approached by a struggling insurance company. He asked them to fax over their financial data to the hotel he was staying in (in Edmonton, Alberta)... Within just a few hours he was able to put together a proposal to acquire them. How did he do it?
Can we talk about your MRR for a sec? If you’re like most founders I coach inside SaaS Academy, chances are you: Obsess about growing it Overcomplicate how to do it Truth is, if you’re experiencing a plateau in your MRR, it probably has much less to do with your company’s growth potential, and everything to do with how you’re over-complicating the process of tapping into it. In this week’s episode, I cover the 6 things you can do TODAY