[Escape Velocity] – Episode 18 – BJ Lackland at LighterCapital.com

“If only we had money, we could…” It’s a story I’ve heard a thousand times. Startups heaving a sigh, wishing they had investors to fund the awkward early stages. Scraping to get your software in shape… Working 60+ hour weeks… Can’t afford to hire people so you’re wearing every hat for every department… But the dark side of receiving VC funding is that you lose a massive slice of your company. It can be VERY expensive.

Every SaaS Founder Should Know This to Exit Their Company For a Major Payday

Recently one of my coaching clients exited his SaaS company for $90MIL. That was on  $860K in monthly recurring revenues. Literally 100X his MRR became his selling price. In case that isn’t clear...  He made $90 million in a single sale, walking freely into an early retirement. There is some serious money to be made in a well-built SaaS... When you hear stories of overnight millionaires, it’s often some tech founder who exited their company for a huge sale.

Do You Want Fries With That? Wholesome Upsell Techniques That Drive Expansion Revenue

When I was building my company, Flowtown, I remember one of our potential investors talking about Expansion Revenue. I thought “Uhh… okay. What the heck is that?” You don’t wanna learn about this stuff FROM potential investors. Staring at them wide-eyed when they outsmart you doesn’t exactly scream ‘good investment’. But now I know how to use upselling to increase customer retention and leverage Expansion Revenue. It makes a real difference. I’ve used it in my own businesses and now

Why Investors Don’t Want to Meet You & The 3 Phases to Getting a Meeting Anyway

Years ago I attempted to raise money for my first company, Flowtown, with my co-founder Ethan. You know what we did? We cold emailed investors.  We figured “We have a startup, they invest in startups... so surely they want to hear from us”, and hoped our confidence would cut through the noise. It didn’t work. Obviously. They didn’t even bother to reply. So we hunted for advice and came across Naval from AngelList.  Everything he said about fundraising just… clicked.

What Goes Into Valuing a SaaS Business? The 4 Factors That Determine Your Startup’s Worth

Funding. The day will come when you need it for your SaaS. You’ve grown your startup, got a brilliant team and you’ve got a great product you can actually take to investors as proof. Now it just needs that push. But before you even think about trying to fundraise or approach investors, you’ll need to know how to value your SaaS and decide on how much you should raise.