Try this theoretical A/B test in your mind. The control is your SaaS product as it is right now. The ‘B’ variation is your exact same business… ...but with hundreds of 3rd party product review sites publishing in-depth reviews of your software. Let’s get clear on this: You aren’t writing these reviews. Other people are. These reviews are shared on blogs, social media, and on YouTube. The publishers of these reviews are driving their own traffic. Without changing anything about
There’s a GOLDMINE of product insights right underneath your nose… And you’re probably ignoring it. A treasure trove of data at your fingertips about new product features, your ideal customers, and opportunities for new verticals or marketing funnels you have left untapped. This is the high-level stuff that I coach people through, and you’ve already got it. Hiding in plain sight. Where is it?
If I took the pain of early-stage software founders and boiled it down into one question, it’s this: “How do I fund my software business without giving up ownership?” Although I don’t believe that money solves everything, I know that it helps. With enough funding, you can:
It’s a gift... and a curse… I bet you have it too. You can’t get your mind off of it, can’t shut it down. You wouldn’t be an entrepreneur if you didn’t have it… What is it? The Entrepreneurial Muscle. It’s that thing that makes you analyze businesses wherever you see them, that makes you criticize marketing material every day. You do cost-vs-revenue math in the supermarket aisle… count seats in the airplane and multiply by ticket cost… try to
I want you to meet someone who I have huge respect for: Natalie Nagele. Not only has Natalie been working in the SaaS and software space since her late teens, but she’s been courageous enough to experiment with optimizing her team. ...even if it means asking them to work less.
Does your product have a hook? I mean, a value hook. The hook is when someone can see exactly who your product is for and why it’s valuable. These product hooks get stuck in your customer’s minds like a jingle to a catchy song. It’s what makes them say “Oh, I get it”. But the way you make (or sharpen) your hook is called positioning.
Today, I’m going to give you the 5 most profitable business ideas that you can start in 2020. Yes, THIS YEAR. Profitable meaning: Low risk High reward Great return on investment Quick to take to market Capable of growing and scaling Not all business ideas are equal. An idea is only valuable if it’s actionable and profitable. These ideas I’m about to show you? They’re the good ones.
When I built my company Clarity.fm, I remember staying up until 3AM designing how this software would work. But I’m not a designer. So I used an awesome wireframing tool called Balsamiq. It was a dream to use. In no time at all, I had a working prototype for my SaaS, the same one that was later successfully acquired by Fundable. I love Balsamiq. And I recommend it to all “graphically challenged” software founders.
“How do I find a problem that would be perfect to solve with a SaaS?” YES! Now that’s a good question. I come in contact with a lot of SaaS founders and business owners (or the wannabes) that ask the wrong questions. You can tell when their mindset isn’t in the right place. Fixating on bad questions means pouring your mental energy down the drain and wondering why your business is flushing itself out to sea. So when I hear
Bzzzt. Bzzzt. “Hello?” “Hi Dan, I’m calling from Google. We’re interested in potentially buying your company…” Ok, it didn’t go quite like that, but it’s true - my first call with a potential acquirer was with Google. I was super excited! I mean… Google?! They’ve got money to burn, and I was ready to take it! ...then I proceeded to make some big mistakes.