Creating a Sticky Product: Five Phases of a World Class Product Development Process

A few weeks ago, I hosted a meetup with my SaaS Academy clients in Boston (including a private sit down with the Hubspot product team). Most of my clients are non-technical founders who noticed a gap in the marketplace and went all in to capitalize on the opportunity. And while product management tends to be a major blind spot for most non-technical founders, this group walked away armed with the best practices from some of the world’s top SaaS companies

5 Piercing Questions You Need To Ask Yourself If You’re Considering Selling Your Startup

Should I exit or should I stay the course? It’s THE single biggest question that nearly every successful founder will eventually be met with. And after taking my coaching clients for a private sit down with Chris Savage at Wistia… … it got us all thinking about the best ways to evaluate whether or not it’s time to exit and start fresh... or buckle in and continue down the path.

[Escape Velocity] – Episode 1 – Dave Rogenmoser at UseProof.com

May I have your attention please? Will the real startup founders please watch this video? We’re gonna have a podcast here! Today is a special day! We’re announcing my NEW show, it’s called Escape Velocity. It’s a video podcast show where I interview the world's top SaaS CEO’s to deconstruct and learn what it took for them to succeed and grow. So let's kick things off with a question... Have you been wondering how to improve customer support for your

5-Step Enterprise Sales Process: Learn How to Navigate Mammoth Deals Like a Pro

I was 24 when I closed my first enterprise level SaaS deal. I had recently started Spheric Technologies and decided to go straight to the heavy hitters. We’re talking Fortune 500 companies like Johnson & Johnson, American Express and Procter & Gamble. (guess the JFDI ethos was alive and well)  ;-) And while I had an amazing team of coaches and mentors around me (and an endless supply of Grade A boldness) to carry me through those early deals, they

5 Proven Strategies to Growth Hack Your Way to 100k Users For Your SaaS Startup

Imagine this… You’ve worked MONTHS gearing up to launch your product. You’re absolutely CERTAIN that the market will receive it with the same level of enthusiasm as you do (and I mean… why wouldn’t they? Your thing is awesome). So you put your reputation on the line by inviting 300 of your most influential friends and investors into a swanky-ass theatre for the official launch party. We’re talking people from Shark Tank, Dragon’s Den, Hootsuite, Freshbooks, etc. You pull back

What’s Your Story? 4-Step Process For Raising Capital By Creating a Compelling Narrative

I recently got on a call with a potential coaching client who asked me the best way to create momentum during the fundraising process. And it got me thinking… “what’s been true in my own successful fundraising experience… as well as the 150M raised by those I’ve mentored/advised?” Turns out, there were some consistent (and repeatable) markers that can make the difference between a fast and effective fundraising round…

5 Strategies To Collect Customer Feedback Without Committing To SaaS Product Roadmap

Imagine this… Your SaaS company lands a massive account almost right out of the gates. They start using it. They have feedback… lots of it… almost too much of it. Your team takes it as gospel. Jotting it all down - committing on the spot - holding meetings about those new feature requests -- making plans to push them forward. Before you know it, they’re pretty much writing your entire roadmap for you. “All good” you say. They are, after

5 Steps to Hiring Top A-Players for Your Team, Even If You Don’t Have a Recruiting Department

My first two companies FAILED hard. Sure, there were many factors at play. But when I take a sec to assess where things really went off the rails, it all came down to this… I had the wrong people on board. And it’s no criticism to them. As a founder (especially in the early stages), you’re ENTIRELY responsible for making sure that you have the right personnel for each position. Where most founders go wrong is that they hire by