3 Tough Questions to Ask About Your Company’s Strategy

If you’re feeling like you’re in a rut and spinning your wheels around your next “big move” inside your SaaS company… I’m gonna make you a little promise, k? If you watch this week’s video and follow through on the 3 questions… your company will look drastically different by this time next quarter. Why am I so confident making that prediction? Simple…

Five Reasons Why You Should NOT List Your Pricing on Your Website

When I was 25 and building my first company, Spheric, I closed an enterprise level deal with Procter & Gamble. Not only was it an “arrival point” for my company… But in the negotiations, I actually got P&G to fund an entire slate of new integrations and features, while we retained the IP. Pretty cool, right? Thing is, none of that would’ve been possible had I made the mistake that most founders make…

Let’s Fix Startup Board Meetings: 5 Sections To Flow

Few things can shatter a founder’s confidence quicker than a poorly managed board meeting. At best… … you’ll get glossed over stares and “checked out” investors who secretly hate you for wasting their time. At worst… … you’ll accidentally knock over the first domino in getting kicked out of your own company. Pay special attention to Step #4 in this week’s video to make sure that never happens.

5 Simple But Powerful Ways to Lower SaaS Customer Churn

Has a customer ever punched you in the face? No? Has it ever felt like that? Every time I’ve had a customer sign-up, stick around for a few months, and cancel (aka churn) it sure feels that way. It doesn’t matter how long I’ve been building businesses, nothing frustrates me more than having a customer that I spent a ton of time, energy and money attracting, leave because we missed the mark. What's different about my approach is that I

The 5 Parts of Every Business

Do you remember the first time you had someone buy something from you? For me it was when I convinced a bunch of bed & breakfast owners in Atlantic Canada to send me cash in the mail to have their property published online. Still not sure if that was legal. Suspect cash collection methods aside… What they didn’t know is that I was a 17 year old kid with no formal “business.”

The Ikea Effect: How To Use a Simple Analogy To Hire Your Next C-Level

One of my favourite questions to ask someone is “Who’s the best [CMO/CTO/VP of Sales] you know?” I don’t care if they already have a job... I just want their name. Actually, I prefer if they’re already working because it allows me to build a relationship with them without the pressure. My approach once I have a name is to reach out with a big, real-world challenge that I can get their advice on... ... usually the first contact lasts

The 5 Growth Indicators Required To Build The Perfect Software Business

Every startup wants to grow fast. And while there’s value in modelling the tactics and strategies that have fueled the rapid success of companies they look up to... There’s even MORE value in identifying the core, underlying principles that serve as the backbone for that success. Over the years, I’ve identified 5 core elements behind the perfect software business. I learned one of them directly from Jason Fried @ Basecamp.com when I visited Chicago to take his workshop over 10

3 Key Principles To Building a Software Company With No Money

Can you build a thriving software business without writing code? Can you generate real revenues without having anything built? The answer is yes, and I personally believe that it’s the only way to do it. A couple weeks ago I was in San Francisco hosting my Sales Pipeline Intensive event for my SaaS Academy clients, and one of the speakers John (founder of five9.com, $1.2B saas company) echoed a similar sentiment... It was funny because we hadn’t connected prior to

How Startups Should Map Their Content Marketing Strategy To The Buyer’s Journey

Wow, did I ever butcher this joke. “The CEO, CFO, and Marketing Manager walk into the bar...” You can watch the video below to see how I killed my stand-up career before it even started… ...but here’s what I was trying to convey. Depending on WHO you are, you probably have a different need for the same outcome (i.e. a drink). When I was building my startup Flowtown, we had customers who bought our product at $20/month, some at $200/month

Where to find a code-cranking unicorn (aka CTO)

Steve Jobs (Apple) had Steve Wozniak. Mark Zuckerberg (Facebook) had Dustin Moskovitz. Bill Gates (Microsoft) had Paul Allen. Even though they could all code themselves, the greatest business leaders of our generation, all had a technical co-founder by their side. Why? They knew they’d need help building the actual product as their focus shifted to growing the business. I had the same experience in my companies. How did they find these people? How did they convince them to join them